Wednesday, January 7, 2009

Technology Forecast: Successful Advertising in 2009 and Beyond

Thought you all might be interested in this ~

MIT Enterprise Forum Technology Forecast: Successful Advertising in 2009 and Beyond

Date & Time : January 14, 2009 - 5:00pm - 8:30pm
Location : Hyatt Regency 900 Bellevue Way NEBellevue, WA 98004

The panel will address:

* How are emerging mobile technologies – including location-based services -- changing the world of customer outreach?
* What are micro-ads, and how are they changing the face (or sound) of advertising?
* How can emerging advertising technologies be harnessed to build brand awareness and brand equity in markets increasingly becoming micro-segmented and commoditized?
* Where are media buyers – and venture capitalists – putting their money today?
* In the midst of an economic slump, which advertising technologies and techniques can best help you gain traction in 2009 and beyond?

For more info, see http://www.mitwa.org/catalog/index.cfm?fuseaction=product&theParentId=118&id=817

CU there :)

1 comment:

BartPestarino said...

Impromptu pre-event happy hour at Joey's 4:30pm

Joey's is in the building just in front of the Hyatt